FareCompare When-To-Fly^SM Airfare Alerts via iPhone Pushes Alerts in Real-Time when Prices Change on Flights

Dallas, TX - Wednesday, August 25, 2010 — FareCompare, an independent airfare comparison shopping website, and Mobiata, a leader in mobile travel apps, have teamed up to develop the FareCompare When-to-Fly^SM Airfare Alerts for iPhone. The FareCompare real-time airfare price drop alert engine now delivers instant notifications via iPhone, as well as e-mail, Twitter and Facebook.

FareCompare When-to-Fly^SM Airfare Alert technology sits atop a proprietary global database of current and historical airfare information – the largest database of its kind. FareCompare When-to-Fly^SM Airfare Alerts for iPhone pushes real-time alerts to consumers as they occur from over 500 airlines worldwide.

“Fewer cheap seats being flown today put a premium on knowing exactly when airlines drop prices on your favorite routes and dates – being first in line as tickets are snapped up at Internet speeds is a huge advantage,” notes FareCompare CEO and ABCNews.com columnist Rick Seaney.

In addition to instant airfare alert notifications, the app has an interactive When-to-Go^SM Getaway Map that pinpoints the price of airfare from your nearest airport to destinations worldwide.

The app is free and is available now via iTunes

“Location-centric apps and tools like the iPhone have helped FareCompare break down barriers that previously limited our airfare delivery systems. FareCompare When-to-Fly airfare alerts via email and Twitter - and now our iPhone app – make finding cheap flights even more transparent – and easier than ever," says Graeme Wallace, FareCompare CTO. "This latest innovation, a truly cutting-edge deal finding tool, further defines FareCompare as the website that helps you find the best deals, and find them faster than any other website.”

The app allows users to watch an unlimited number of trips, and lets users watch trips for specific travel dates, a specific month of travel, or just watch a destination for price drops for any date of travel. Like FareCompare When-to-Fly Airfare Alerts via email, once alerted, users can shop by price and day to find their preferred date of travel at the right price. Once the right price is found, it's easy to book the trip on the iPhone device.

Key features include:

• Real-time airfare alert notifications when prices change on your favorite trips
• Getaway maps showing prices to US, Caribbean and European destinations
• Share deals with friends via email, Facebook and Twitter
• Deals from your home airport and easy airfare search

“At Mobiata, we are consistently making sure to create the best possible travel tools for phones,” says Ben Kazez, Mobiata President. “FareCompare does such an amazing job using technology to keep travelers updated about airfare deals and we’re tremendously pleased to work with them and bring instantaneous airfare deal notifications to iPhone Users.”

Get the app — free — at iTunes

About FareCompare

(www.farecompare.com) FareCompare is an easy-to-use airfare comparison shopping website, featuring a comprehensive airfare search engine. Powered by the world's largest and most sophisticated database of historical and current airfare data, FareCompare tools and apps make finding cheap flight deals as easy as a single click. While most airfare shopping sites want to sell airline tickets, FareCompare wants shoppers to find a flight deal every time.

About Mobiata

(www.mobiata.com) Mobiata creates best-selling mobile travel applications for smartphones and emerging devices. Since its founding in December 2008, Mobiata's applications have been featured by the New York Times, Wall Street Journal, Forbes, Washington Post, TechCrunch, USA Today and in Apple TV and print ads. Mobiata's apps include the best selling FlightTrack, FlightTrack Pro, TripDeck, StayHIP, HomeAway and HotelPal applications. Mobiata also offers mobile travel design and development services, enabling third parties to easily launch a well-crafted mobile strategy. Mobiata is headquartered in Ann Arbor, Michigan. Follow us on Twitter @mobiata